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Industry page

Marketing for Accountants & CPAs

Tax preparation, bookkeeping, financial planning, and business accounting services.

Avg leads/month

25

Avg client value

$2,000

Common search intent

accountant, cpa, tax, bookkeeping, financial

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Pain points we solve

  • Tax season client acquisition
  • Year-round client engagement
  • Competing on more than price
  • Building long-term relationships

What we implement

  • Tax season marketing
  • CPA lead generation
  • Content marketing for accountants
  • Client retention campaigns

How we measure success (simple, revenue-aligned)

We optimize toward outcomes that compound revenue, not surface metrics. For most local businesses, that means high-intent demand, strong conversion, and high-quality leads that close.

Lead quality

Qualified calls/forms, not raw volume.

Local intent

Strong Maps/GBP + high-intent search capture.

Revenue outcomes

Booked jobs/appointments/cases (proxy → revenue).